With speculation about $PTON expanding into AUS, thought I’d share my mkt research from last yr.
There are 180M gym members globally with $97B in revs (Statista). Top 3 markets are US(64M members), DE (11M), UK (10M)
AUS is #3 Asian market with 4M members (AUS Bur of Stats).
With speculation about $PTON expanding into AUS, thought I’d share my mkt research from last yr.There are 180M gym members globally with $97B in revs (Statista). Top 3 markets are US(64M members), DE (11M), UK (10M)AUS is #3 Asian market with 4M members (AUS Bur of Stats).
With speculation about $PTON expanding into AUS, thought I’d share my mkt research from last yr.There are 180M gym members globally with $97B in revs (Statista). Top 3 markets are US(64M members), DE (11M), UK (10M)AUS is #3 Asian market with 4M members (AUS Bur of Stats).
US (including CAN) accounts for 95% of totals revs (10Q).
Just getting started in UK and DE. AUS seems like a good next step to establish a beachhead, considering language, fitness participation and market size.
Note also, only 40% of PTON members belonged to a gym, so this is a proxy only.
All of this dependent of capacity!
Now we wait to hear official word.
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